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Clean sourcing, durability, recyclability and collaboration will shape future winter sports design. Ski industry leader unveils S/MAX eSkin Nordic Ski, which uses recycled plastic bottles in its core
ANNECY, FRANCE — Salomon, the outdoor sports brand that has been creating ski equipment in the French Alps since 1947, today announced the implementation of a new, more sustainable design ambition across its entire winter sports category. This more responsible approach to creating winter sports equipment—including hardgoods such as skis, ski boots, goggles and helmets—is another step toward realizing the overall commitments the company has made to lessen its environmental impact. Most notably, by 2030, Salomon has pledged to reduce its overall carbon emissions by 30 percent and committed to creating 100 percent of its products with circular economy principles.